Our Story

Caring tourism ethos

The driving force behind the success of our company is that we as a team take responsible and sustainable tourism serious. It is with this background that we support a number of local grassroots level projects and donate funds to selected charities to make sure benefits will also accrue to the marginalised communities impacted by poverty and many social ills. Using the Connect Network with more than 115 charities we do impact on a large portion of over 256 000 people. Amongst these charities are inter alia the Lighthouse Mission and the Thembalisha Foundation.

Members of reputable global societies and associations

We maintain a good working relationship and are proud members of the high profile Travel and Tourism Associations of SATSA – Southern Africa Tourism Services Association, ASTA – the US based American Society of Travel Agents, ATA – The Africa Travel Association – a leading international travel association that promotes travel and tourism across Africa; and Cape Town Tourism. The Responsible Traveller Magazine has published an article about our highly ethical approach to travel and our Caring Tourism ethos.

More About Tourism that Cares

Our company has been in the Safari travel business for over two decades. We do offer a comprehensive travel service across the Southern and East Africa region which includes South Africa, Botswana, Malawi, Mozambique, Namibia, Kenya, Uganda. Tanzania, Zimbabwe and Zambia. Our consistently efficient and highly rated travels have resulted in high accolades from satisfied clients which include some Hollywood actors, international parliamentarians, corporate executives and many smaller groups such as families, honeymoon couples and discerning individuals. Our working relationships extends to governments, global corporations, film production companies who have used our services to plan and organise safaris, events and conferences in this region. The reviews and feedback we received have been amazing and shows we are doing an excellent job.

Why Us?

Knowing and understanding the needs of our clients is of utmost importance to us and since we live work and travel extensively in the region, we personally know the National Parks, Wildlife Sanctuaries and lodges that offer their services well and we are able to assist you with planning your best Safari and holiday ever! From the moment you set foot on African soil we will be there to meet you and assist you throughout your travels until you leave our shores. Service excellence is our motto and we will give you the personal, discrete service you ask for and need to enjoy your trip to the fullest. We have built long term relationships with many carefully selected accommodation establishments. Our experience over the years has extended to planning and running large events that included international companies who looked to us to advise them on sales conferences and corporate incentive holidays. Being founders of the Tourism that Cares ethos many of the lodges and accommodations you visit share our passion to help empower the less privileged in this region. You will be given the opportunity to not only give back but also see these projects in action. In excess of 70% of our business is from repeat travelers with Tourism that Cares. In some of the instances our clients have been with us for a number of consecutive years. Since our team has in-depth and first-hand experience of Safaris, Conservation and responsible Tourism we are able to select the best options to fit your needs.

Our reputation

Tourism that Cares maintains the website: Luxury African Safaris which has over the years built up an excellent reputation with the wider community of the travel industry. It is through this web extension that we have been able to plan ‘specific need’ travels for honeymooning couples, filming companies, universities, corporate clients and families from across Europe, the UK and USA.

Can we offer you a wide array of options?

We have over the years built a database in access of 400 supplier and service providers of note. These include top-notch accommodations, reliable transport service companies, highly rated tour and safari companies. This helps us when we listen to your needs to provide you with the best possible customised travel solutions.

Peace of mind for first time buyers

In order to ensure that you are covered in the event of any unforeseen incidents our company carries full professional indemnity and our suppliers and service providers likewise are covered by full public liability insurance. On request we can provide you with trade references and client testimonials that support our claim of maintaining an impeccable level of business standards. We have references from international film actors, large incentive organizations, high profile corporate clients and many families, small groups and honeymoon couples. To ensure our high standards are maintained we are registered members of ASTA – American Society of Travel Agents – and SATSA – South African Tourism Services Association – to whom we are bonded to comply with their Code of Conduct.

Where groups exceed 30 people we appoint a dedicated tour manager from our Head Office for the duration of your travels to ensure end –to-end service satisfaction.

Our company is committed to support projects and initiatives of social upliftment and to that end we make sure each trip contributes towards renewable and sustainable energy initiatives and tourism focused on community projects. In that way we provide tangible ways of leaving a positive legacy

Trust, but verify

We believe in the right of every traveler to be 100% sure of their booking and travel arrangements and that is why our company ethos is that of allowing you to verify your trust. This we do by giving you insight into official company documents that support our claim of being a professional and reputable travel company. These documents include inter alia:

Statutory Requirements we have to meet in South Africa

Our terms of financial governance

Terms, conditions and information about our membership with ASTA, SATSA and ATA are available. We are proud members of these organizations. In order to continue our membership of SATSA we are annually reviewed and need to pass a clean bill of health in respect of: Financial Governance, Professional Indemnity Insurance, Tax Clearance Certification, and Proof of Registration with the relevant National Authorities. To be bonded to SATSA means that they provide financial guarantee of deposits held against involuntary liquidation of a SATSA member. Once requirements are met we are allowed to display the SATSA logo. Being a member of ASTA – the largest association of travel professionals in the world (US-based) – is another major factor in support of our world-wide acceptance as a Tourism Company of high standards. Finally we are also a Tour Operator Member of ATA an international trade association that promotes travel and tourism in Africa.

Legal and industry information

Our company is registered in South Africa and it has full commercial and public indemnity cover. Likewise all companies we work with carry passenger and public liability cover. In order for us to maintain a high standard of professional service in the tourism and travel business. Tourism that Cares are insured by Travel and Tourism Underwriters.  Our membership of SATSA – Southern Africa Tourism Service Association provides financial guarantees to all travelers using our services, of deposits held against involuntary liquidation. Our SATSA membership means travelers are guaranteed of high quality and excellence in the business of tourism. We are furthermore proudly members of Cape Town Tourism, ASTA – American Society of Travel Agents and ATA – Africa Travel Association – the leading international trade association that promotes travel and tourism throughout Africa.

Group Safaris, Incentives and Conferences

Our expertise extends to planning group safaris, corporate incentive trips and conferences. During the past two decades we have run events ranging from 20 to 700 guests in size. We are not strangers to manage complex requests for MICE (Meetings, Initiatives, Conferences and Events) itineraries. We have chartered Boeing 737s, booked steam train, ferry trips, travels by Helicopter and organizing 4 x 4 convoys and support vehicles. Our services cover the entire southern and East African region. Our specialized staff experts will find the best suitable Safari Lodges or venues to cater for larger groups but still maintain an air of individuality and privacy. On-site, hands-on tour management means you will have one of our managers coordinating the behind the scene planning and logistics. This means you and your company or group can stay focused on your goals while we do the rest.

Highlights

A number of high profile events we have been involved with to plan and arrange their travels are:

• The 3rd Lausanne International Conference in Cape Town
• Itineraries for BBC and Gemini Films Philips Global conference
• International Forum on Globalisation Finnish- South Africa association local development conference
• Multiple South African Financial Markets conferences.
• Various Kosher groups

We would be privileged to advise, plan and book your group safari, conference or corporate event. With over two decades of experience in the tourism industry we are amongst the best to make your dream come true to visit this beautiful part of our world. Feel free to contact us via the web.